The median negotiated discount across the reference set is 24% off list. See the corridor by deal size below, then place your own quote with the free instant benchmark.
No login. No file upload. Aggregates from anonymized reference agreements, never another customer's deal.
| Deal size (contract value) | Reference deals | 25th percentile | Median | 75th percentile |
|---|---|---|---|---|
| Under $250k | 602 | 11% | 15% | 20% |
| $250k to $1M | 412 | 18% | 22% | 27% |
| $1M to $5M | 547 | 25% | 30% | 37% |
| Over $5M | 239 | 32% | 38% | 43% |
Figures computed from the anonymized reference agreements in the ServiceNow App Engine (Creator) dataset behind our in-app benchmarking tools. Aggregates only; cohorts too thin to publish are left out rather than estimated. Deal size bands reflect the net contract value of the agreement, not the list value.
ServiceNow App Engine (Creator) deals in our reference book close at a median of 24% off list, with the middle half of deals landing between 17% and 32%. Deal size is the strongest single driver: agreements under $250,000 in contract value land a median of 15% off, while deals above $5 million reach 38%.
Beyond deal size, platform bundling drives the discount.
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