Meet Vera AI VendorBenchmark is now Vera AI, the platform named after your analyst. Same buyer side numbers, same team. See what changed →
Shop Talk | Episode 29 of 10

Strategy

Two colleagues, one feature, fifteen minutes. Janice hosts, Brian brings years from both sides of the table. The year plan: where the leverage is and when. Recorded August 2026.

The first two minutes play for everyone. The full episode is available on request with a work email.
What this episode covers

One feature, properly explored: Strategy. The year plan: where the leverage is and when. Brian carries the real life texture from years running sourcing, Janice keeps the structure honest.

Live over the product: the map and the annual review, the four quarter plan, one category, one strategy. Plus the use cases counted out loud, the honest when-not-to-use-it beat, and the ten minute way to start on your own paper tonight.

Chapters
  • 0:00Welcome: the year that happens to you
  • 2:09How the map room is built
  • 2:10Live: the map and the annual review
  • 4:59Live: the four quarter plan
  • 6:57Live: one category, one strategy
  • 8:47Brainstorm: five ways to run a program
  • 11:03Real life: the fourth quarter pileup
  • 12:32Start tonight: your year plan in ten minutes

Try what you just watched

The free trial opens most of what the session shows, including your first uploads and reads. No card needed, a corporate email is all it takes.

Start your free trial